Advertiser Disclosure

Many of the credit card offers that appear on this site are from credit card companies from which we may receive financial compensation when a customer clicks on a link, when an application is approved, or when an account is opened. This compensation may impact how and where products appear on this site (including, for example, the order in which they appear). However, the credit card information that we publish has been written and evaluated by experts who know these products inside out. We only recommend products we either use ourselves or endorse. This site does not include all credit card companies or all available credit card offers that are on the market. See our advertising policy here where we list advertisers that we work with, and how we make money. You can also review our credit card rating methodology.

Each State’s Top-Searched Spring Break Destination [2026 Study]

Keri Stooksbury's image
Keri Stooksbury
Edited by: Ryan Smith
Jump to Section

We may be compensated when you click on a link, when an application is approved, or when an account is opened from one or more of our advertising partners. Terms apply to the offers below. See our Advertising Policy for more about our partners, how we make money, and our rating methodology. Opinions and recommendations are ours alone.

See Card Offers Up To 175K Points!

Top Partner Offers

LIMITED-TIME OFFERChase Sapphire Preferred® Card
BEST LOUNGE CARD
Platinum Card® from American Express

Platinum Card® from American Express

Apply Now(at Amex's secure site)
As High As 175,000 Points. Find Out Your Offer.
BEST FOR DINING
American Express® Gold Card

American Express® Gold Card

Apply Now(at Amex's secure site)
As High As 100,000 Points. Find Out Your Offer.
NEW OFFERThe Business Platinum Card® from American Express

The Business Platinum Card® from American Express

Apply Now(at Amex's secure site)
Earn As High As 300,000 points. Find Out Your Offer.

Spring break is getting closer, and whether you’re planning a quick long weekend or a full week away, the hardest part is often deciding where to go.

To see which destinations travelers are most curious about, we analyzed Google Trends search interest and identified the top-searched spring break destinations and resorts in every U.S. state.

Specifically, we analyzed U.S. search interest from January 2025 through January 2026 across terms for international and domestic destinations and resorts.  

Advertisement

Each State’s Top-Searched International Spring Break Destination

When it comes to international spring break destinations, Mexico dominates search interest, with Cancún as the clear standout.

Key International Takeaways

  • Cancún, Mexico, is the top-searched international spring break destination in 13 states, making it the most searched international destination overall.
  • Greece ranks second, coming in at No. 1 in 8 states, showing that spring break curiosity isn’t limited to the usual beach-party or nearby suspects.
  • Belize leads 5 states, and Puerto Vallarta, Mexico, tops 4 states.
  • A handful of destinations are top-searched in multiple states beyond the leaders, including Iceland (3 states) and Peru (3 states).

Top International Destinations Overall

SCROLL FOR MORE

Rank

Destination

Number of States Destination Ranks as No. 1

1

Cancún, Mexico

13

2

Greece

8

3

Belize

5

4

Puerto Vallarta, Mexico

4

5 (tie)

Iceland

3

5 (tie)

Peru

3

Hot Tip:

If you’re leaning international for spring break, start checking points-and-miles options early. Award seats and popular hotels can fill fast for peak March and early April dates.

Each State’s Top-Searched Domestic Spring Break Destination

For domestic spring break travel, Florida runs the table.

Key Domestic Takeaways

  • Key West is the top-searched domestic spring break destination in 17 states and Washington, D.C. (18 total).
  • Destin ranks No. 1 in 15 states.
  • Combined, Key West and Destin account for 33 of the top domestic results (out of the 50 states plus Washington, D.C.).
  • Overall, Florida destinations make up 37 of the 51 top domestic results (50 states plus Washington, D.C.).

Top Domestic Destinations Overall

SCROLL FOR MORE

Rank

Destination

Number of States Destination Ranks as No. 1

1

Key West, Florida

18

2

Destin, Florida

15

3

South Padre Island, Texas

5

4

Lake Havasu, Arizona

3

5 (tie)

Panama City Beach, Florida

2

5 (tie)

Myrtle Beach, South Carolina

2

When a State Had Multiple In-State Options in Our List, What Came Out on Top?

Because our domestic search-term list included multiple destinations within a few specific states, we were able to see which in-state option generated the most search interest within those states:

  • Florida: Orlando ranks as Florida’s top-searched domestic destination, outpacing Florida beach destinations in our list like Key West, Destin, and Panama City Beach.
  • Texas: Galveston is Texas’ top-searched domestic destination, beating out other in-state options in our list like South Padre Island and Port Aransas.
  • South Carolina: Myrtle Beach ranks above Hilton Head Island.
  • Alabama: Gulf Shores ranks above Orange Beach.

This doesn’t mean these are the only places residents consider; it simply reflects what ranked highest among the destinations included in our study’s domestic keyword set.

Advertisement

Each State’s Top-Searched International Spring Break Resort

Destination searches are one thing, but for a lot of travelers, spring break planning really comes down to choosing the right resort.

Key International Resort Takeaways

  • Resorts in Mexico are the top-searched international resort choice in 16 states, spanning the Cancún/Riviera Maya and Los Cabos/Cabo areas.
  • Resorts in Punta Cana, Dominican Republic, rank No. 1 in 12 states.
  • The most frequently top-searched international resorts (each No. 1 in 4 states) are:

Each State’s Top-Searched Domestic Spring Break Resort

On the domestic side, resort interest clusters heavily around the Sunshine State, which tracks with Florida’s dominance in domestic destination searches.

Key Domestic Resort Takeaways

  • Florida-based resorts account for 28 of the 50 domestic resort top-searched results in this dataset.
  • The single most frequently top-searched domestic resort was:
  • Other resorts that repeatedly rank No. 1 across states include:

Methodology

To identify the most-searched spring break destinations and resorts, we built a keyword list of 42 international destination terms, 21 domestic destination terms, 56 international resort terms, and 36 domestic resort terms using reputable travel publishers and industry reports. Sources included U.S. News Travel, Inertia Tours, AAA, Vrbo, Lonely Planet, Hopper, and Tripadvisor (including Tripadvisor’s “Best Spring Break Resorts”).

We then analyzed Google Trends U.S. search interest from January 2025 through January 2026, using “Interest by subregion” to compare relative popularity within each state. Google Trends scores are indexed and normalized (0 to 100), not absolute search volume. We determined each state’s “top-searched” destination or resort by identifying the term with the highest relative indexed interest over the study period.

Advertisement

Note: For this study, “international” was defined as being outside the 50 U.S. states (including places like Puerto Rico), while “domestic” includes destinations within the 50 U.S. states (including Hawaii). Montana is not included in the domestic resort table due to insufficient search volume for the terms included in our dataset during the study window.

Final Thoughts

Spring break search behavior paints a clear picture of what travelers are thinking about as they head into peak season. Internationally, Mexico leads the way, with Cancún standing out as the most-searched destination overall. Domestically, Florida dominates, and Key West emerges as the most common top search across states and Washington, D.C.

On the resort side, international curiosity centers on Mexico and Punta Cana, while domestic resort interest heavily favors Florida.

Fair Use 
You are welcome to use, reference, and share non-commercial excerpts of this study with proper attribution. If you cite or cover our findings, please link back to this page so readers can view the full methodology, charts, and context.

Keri Stooksbury's image

About Keri Stooksbury

Editing with Upgraded Points for over 6 years, as editor-in-chief, Keri manages the editorial calendar and oversees the efforts of the editing team and over 15 content contributors, reviewing thousands of articles in the process.

INSIDERS ONLY: UP PULSE

Deluxe Travel Provided by UP Pulse

Get the latest travel tips, crucial news, flight & hotel deal alerts...

Plus — expert strategies to maximize your points & miles by joining our (free) newsletter.

We respect your privacy. This site is protected by reCAPTCHA. Google's privacy policy  and terms of service  apply.

Deluxe Travel Provided by UP Pulse

We Recommend

Chase Sapphire Preferred® Card

Welcome Offer: 100,000 points

  • Earn 100,000 bonus points after you spend $5,000 on purchases in the first 3 months from account opening.
  • Enjoy benefits such as 5x on travel purchased through Chase TravelSM, 3x on dining, 3x on vacation homes, 3x on gas & EV charging, 3x on top streaming services and online groceries (excluding Walmart, Target, and wholesale clubs), 2x on all other travel purchases, 1x on all other purchases
Show more
  • Earn up to $100 in statement credits each account anniversary year for hotel stays through Chase Travel
  • Count on Trip Cancellation/Interruption Insurance, Auto Rental Collision Damage Waiver, Lost Luggage Insurance and more.
  • Get a year of complimentary Apple TV when activated by December 31, 2026 – a value of $156.
  • Complimentary DashPass which unlocks $0 delivery fees & lower service fees for a min. of one year when you activate by 12/31/27. Plus, a $10 promo each month on non-restaurant orders.
  • Receive one statement credit of up to $120 every four years as reimbursement for the application fee charged to your card for a Global Entry, TSA Precheck® or NEXUS application.
  • Transfer points to leading airline and hotel loyalty programs
  • Member FDIC
DMCA.com Protection Status