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Use Choice Privileges Points for VIP NASCAR Experiences

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Chris Hassan
Updated: 
Edited by: Juan Ruiz
Use Choice Privileges Points for VIP NASCAR Experiences
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Fans of racing and NASCAR, buckle up because you can again redeem your Choice Privileges points for exclusive experiences.

Back for the second year, Choice is a sponsor of the 2025 NASCAR Cup Series season, and Choice Privileges members will have the chance to bid for access to some incredible VIP experiences.

Sports fans looking for unique ways to use their points should consider this opportunity.

Let’s take a look at the details.

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Trackhouse Racing Experiences 

Choice Privileges is a main sponsor of the 2025 NASCAR Cup Series season, adding a second sponsored driver, Ross Chastain, driver of the No. 1 Chevrolet, to their team. That is in addition to Daniel Suárez, driver of the No. 99 Chevrolet from last year’s sponsorship.

This means even more perks are coming for Choice Privileges members.

Suarez Nascar Choice Privileges
Image Credit: Choice

Thanks to feedback from members, Choice will once again auction off VIP Trackhouse Racing experiences that will offer inside access to events throughout the season.

As experiences increasingly become a key driver of people’s travel plans, we are committed to enhancing offerings available through Choice Privileges to give our customers unforgettable memories. There’s little that compares to the adrenaline rush of the pit road and the chance to meet the drivers and pit crew, which is why the Trackhouse Racing offer was so popular with customers. We’re thrilled to extend this sponsorship, which perfectly aligns with many of our members’ interests.

Nandika Suri, Vice President, Loyalty, Co-brand Credit Card and Partnerships at Choice Hotels International

Choice Privileges members can bid on once-in-a-lifetime race-day experiences with their points and can experience NASCAR like few have ever had.

Race perks include:

  • Exclusive tours of the team transporter and pit road
  • Meet-and-greet with the drivers
  • Watch the final car adjustments in the team garages
  • Watch part of the race in the pit box, sitting with the crew chief as they guide the drivers
  • Enjoy a meal prepared by the team’s traveling chef alongside crew members and more

These VIP experiences will be available at all 38 NASCAR Cup Series races this year, starting at just 50,000 points each.

Hot Tip:

Grandstand seats to select Speedway Motor Sports races will be available for instant redemption.

How To Book Choice Privileges Experiences

Choice Privileges members who want to bid on a Trackhouse Racing Experience can do so directly on the Choice Experiences website.

You will need to log into your Choice Privileges account (it’s free to join) and find an auction on which you have enough points to bid.

Just note that:

  • Experiences start around 50k Choice Privileges points
  • Auctions will be open for 2-4 weeks and close around 3 weeks before the race occurs
  • VIP Packages are often available in groups of 2 or 4 passes
VIP Racing Experience April 27 Must be 19 years old to participate 2 experiences Package A Choice Hotels
Image Credit: Choice

Once you find an event you like, place your bid and hope that you win!

If you don’t have enough points, don’t worry because you can easily transfer points from American Express Membership Rewards, Capital One Miles, Citi ThankYou Rewards, or Wells Fargo Rewards programs.

Alternatively, you can often buy Choice Privileges points at a discount, which could be a great way to secure your VIP NASCAR tickets for a fraction of the retail cost.

» Related: 15 Best Ways To Earn Lots of Choice Privileges Points [2025]

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Final Thoughts

Choice Privilege members can bid on insider access to the 2025 NASCAR Cup Series season thanks to a renewed sponsorship and new Trackhouse Racing Experiences.

Race fans can get once-in-a-lifetime experiences by using their Choice Privilege points to bid on auctions. If you are a racing fan, this could be worth spending a few points on.

Featured Image Credit: Choice
Chris Hassan's image

About Chris Hassan

Chris holds a B.S. in Hospitality and Tourism Management and managed social media for all Marriott properties in South America, making him a perfect fit for UP and its social media channels. He has a passion for making content catered toward family travelers.

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