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Hilton’s New Apartment Collection Brand Is Now Bookable — Here’s What It Costs

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Juan Ruiz
Edited by: Ryan Smith
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Hilton is jumping deeper into the apartment-style stay trend with its new Apartment Collection brand — and bookings are now officially open.

Hilton’s newest brand caters to travelers wanting a home-like stay, including the space of a furnished apartment, while keeping the consistency, service, and loyalty perks you expect from Hilton. And now that reservations are live, travelers can start comparing prices, points, and earning potential just like any other Hilton stay.

So how much do these cost, and what do you get when you book? Here’s what you should know.

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What To Know About Hilton’s Apartment Collection

Hilton’s Apartment Collection is designed for travelers who want a home-like setup for longer stays, group trips, or just more space. The brand launches in partnership with Placemakr, a company that specializes in blending apartment living with hotel-style services.

Instead of standard hotel rooms, you’ll find fully furnished apartments ranging from studios to 4-bedroom units. These come with full kitchens, separate living spaces, and in-unit laundry — features that are still relatively rare in traditional hotels.

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Placemakr Salt Lake City Downtown, Apartments by Hilton. Image Credit: Hilton

Just as importantly, these properties are fully integrated into Hilton’s ecosystem. That means you can book directly through Hilton’s website or app, pay with cash or Hilton Honors points, and earn rewards just like you would at other Hilton brands.

How To Book Hilton’s Apartment Collection: Rates and Points

The first properties now open for booking include locations in Atlanta and Salt Lake City.

In Atlanta, the Scout Living PCM | Placemakr Atlanta, Apartments by Hilton, property is located within Ponce City Market, putting guests within walking distance of dining and shopping. Meanwhile, the Placemakr Salt Lake City Downtown, Apartments by Hilton, offers a central downtown base with easy access to dining and outdoor activities.

Rates for these first properties are in line with upscale extended-stay hotels. In Atlanta, prices start around $189 per night or 40,000 Hilton Honors points, while the Salt Lake City property starts at $169 per night or 50,000 points per night.

If you’re paying cash, you’ll earn Hilton points, though at a reduced rate. Hilton has confirmed these stays earn 5 base points per $1 spent, similar to brands like Home2 Suites by Hilton and Tru by Hilton. That’s worth keeping in mind, since it’s lower than the standard 10 points per $1 you’d earn at most Hilton brands — including options ranging from DoubleTree by Hilton to LXR Hotels & Resorts.

More locations are expected as Hilton expands the brand, particularly as apartment-style accommodations continue to grow in popularity.

Hot Tip:

If you’re traveling with family or planning a longer stay, it’s worth comparing the cost of an Apartment Collection unit to booking multiple hotel rooms. You might find the extra space and full kitchen make it a better deal overall.

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Final Thoughts

Now that Hilton’s Apartment Collection is bookable, it’s an easy one to add to your list if you want more space without leaving the Hilton ecosystem. You can book with cash or points just like any other stay. Just keep in mind that you’ll earn fewer points than usual.

For travelers who’ve been leaning toward Airbnb-style stays but still want to earn points and have consistent service, this brand might be worth checking out.

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About Juan Ruiz

Juan is a leading expert in credit cards, loyalty programs, and airlines and hotels, with over a decade of experience helping readers and clients maximize points, miles, and travel value. His insights have appeared in prestigious outlets including USA Today, Travel & Leisure, CNN Underscored, Forbes, and The Points Guy, where he’s known for making complex travel strategies accessible and actionable. As the founder of JetBetter, Juan turns the complex world of points and miles into effortless, high-value travel, guiding clients through award redemptions, uncovering maximum value, and delivering stress-free, expertly planned trips that both travelers and industry insiders rely on.

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