Virgin Hotels New York City Is Now Open [Rooms & Amenities]

Updated: October 3, 2025, 10:54am CDT

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Virgin Hotels New York City Opens for Guests
How to Book Virgin Hotels New York City
Final Thoughts

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The long-awaited Virgin Hotels New York City is now open! This exciting new hotel is a bold and modern space in the heart of Manhattan.

Let’s take a look at what this new hotel is all about.

Virgin Hotels New York City Opens for Guests

Located on Broadway between 29th and 30th streets, this hotel takes up an entire city block in the hip NoMad neighborhood. Guests can expect Virgin’s signature fun and bold style throughout the 450+ guest rooms (known as Chambers) and public areas. There’s a signature red staircase connecting the third and fourth floors and an even whimsical Virgin-themed ode to Where’s Waldo mural in the lobby called, “Where’s Richard?” by artist Nigel Sussman.

Rooms

All 460 rooms and suites have floor-to-ceiling windows offering expansive views of the city — and some rooms even have Empire State Room views.

Rooms feature 2 distinct areas — The Dressing Room which includes a vanity with mirror, 2-person closet, and a large shower, and The Lounge, which includes Virgin’s patented ergonomic lounge bed, a worktable, a mini fridge, a smart TV, a yoga mat, and motion-activated lighting.

Virgin Hotels New York City Sky Grand Chamber Suite — The Sky Grand Chamber Suite at Virgin Hotels New York City. Image Credit: Virgin Hotels

For those looking for the ultimate in luxury, the hotel offers the Sir Richard’s Flat, a 2,800 square foot 2-level suite that includes 2 bedrooms, 24-foot floor-to-ceiling windows, a kitchenette, and its own art collection.

Amenities

The third and fourth floors of Virgin Hotels New York City are dedicated to dining and play. Everdene is a massive 4,000-square-foot venue that takes up the entire third floor. Here, guests will find dining and drinking options as well as indoor/outdoor spaces for mingling, all designed with Virgin’s signature style in mind.

The Pool Club takes up the entire fourth floor and is available exclusively to hotel guests, featuring a heated pool as well as an indoor lounge.

How to Book Virgin Hotels New York City

Virgin Hotels New York City is the brand’s sixth U.S. location, joining the likes of Las Vegas and New Orleans. The hotel is now bookable online, and rooms start at $595 per night.

Guests can join The Know, Virgin Hotels’ loyalty program, which offers members-only rates, room upgrades, and other perks. Plus, guests who also join the Virgin Red loyalty program will earn double points for stays through April 30, 2023.

Virgin Red points can be used for travel and unique experiences across Virgin brands, such as Virgin Voyages.

Bottom Line: Virgin Hotels New York City is now open, featuring 2 full floors of public space for dining, drinking, and relaxing. Guests who join The Know and Virgin Red loyalty programs can earn double points on stays through April 30, 2023.

Final Thoughts

This impressive new hotel, located in Manhattan’s NoMad neighborhood, combines Virgin’s fun and bold style with contemporary design and extensive amenities. We can’t wait to see where Virgin Hotels opens its next U.S. location!