Virgin Red Launches in the U.S. [Earn & Redeem Virgin Points]

The Virgin Group’s overhauled rewards club, Virgin Red, debuted in February 2021 in the U.K. After a successful launch, it has now been rolled out in the U.S.

“We’ve had a whirlwind of a year building the U.K. program and it is only right we launch in America where we have so many loyal customers and Virgin Companies,” said Andrea Burchett, International and Strategic Development Director at Virgin Red.

In a nutshell, you now have access to earn and spend Virgin Points in more ways than just through flying Virgin Atlantic.

Table of Contents

Your Virgin Red USA
- Earning Virgin Points
- Redeeming Virgin Points
Final Thoughts

Your Virgin Red USA

Given that Brits and Americans live and spend their money differently, Virgin Red has tweaked the existing U.K. Virgin Red program to make it more suitable for its U.S. members.

To make sure you don’t miss out, sign up online or download the Virgin Red app (iOS, Android).

All new Flying Club members will also now be automatically enrolled into Virgin Red.

Earning Virgin Points

One of the best perks that Virgin Red USA offers is that renters who pay their rent through Bilt Rewards can now convert their Bilt points into Virgin Points to redeem on Virgin Atlantic flights and more.

Yes, paying your monthly rent can now fund your flights.

Looking for a new hotel to try out? Why not check out 1 of (or all) 5 Virgin Hotels. Stays at the Virgin Hotels in Chicago, Dallas, Las Vegas, Nashville, and New Orleans will earn Virgin Red members a bonus of 1,000 Virgin Points per stay when booked through Virgin Red.

Richard's Flat Suite at Virgin Hotels New Orleans — Richard Branson’s Flat Suite at Virgin Hotels New Orleans. Image Credit: Virgin Hotels

There are also new hotels in Edinburgh, Glasgow, Miami (not until 2025), and New York opening soon — watch this space!

Virgin Red Partners

Virgin Red has partnered with a selection of top U.S. retail brands to provide Virgin Red members with more ways to earn Virgin Points when shopping online.

Spending at The Home Depot, iTunes USA, Kohl’s, Macy’s, and Walgreens can now earn you bonus Virgin Points.

Hot Tip: Flying Club members can also use the Virgin Atlantic Shops Away shopping portal to earn more Virgin Points.

Redeeming Virgin Points

Booking Virgin Atlantic flights is without doubt one of the best uses of Virgin Points.

However, Virgin Red USA members can book breaks away with Virgin Limited Edition (Sir Richard Branson’s collection of unique retreats and luxury hotels) and will soon be able to redeem Virgin Points on gifts and experiences with Virgin Experience Gifts.

You can even help support the development of technologies that remove carbon from the earth’s atmosphere by donating Virgin Points to Virgin’s sustainability partner Carbon Engineering.

Hot Tip: Learn how to earn Virgin Points by flying Virgin Atlantic or its partners and the best ways to redeem Virgin Points for max value in our detailed guides.

Final Thoughts

Virgin Red is bringing Americans a fresh way of earning and spending Virgin Points.

Whether it’s by shopping at your favorite stores, staying in Virgin Hotels, or paying your rent, you now have more ways of racking up Virgin Points that you could then convert to a trip of a lifetime.

Signing up is a no-brainer: it’s free, easy, and you can start earning points immediately.