How to Use the British Airways Avios eStore to Earn More Points [2018]

British Airways Avios eStore

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If you’re into online shopping, you should definitely be earning points in the process! Like to shop and fly British Airways? You’re in luck…there’s a shopping portal just for you. A place where you can earn extra miles with hardly any extra work! Sounds like a no-brainer, right?

This article will tell you everything you need to know about using the British Airways Avios eStore to earn extra miles.

How to Log in

British Airways Avios eStore
Be sure to select the proper “location” on the landing page! Image courtesy of shopping.ba.com.

The first thing to note: if you are shopping from the U.S., on the landing page you may need to select “USA” as your location (if it is not automatically selected for you). This will allow you to view retailers that are more readily available to U.S. customers.

Once your language has been selected, click Executive Club Login.

British Airways Avios eStore Login
You can log in with an existing account or choose to sign up. Image courtesy of britishairways.com.

To receive Avios for your shopping purchases, you must log in to the British Avios eStore. Otherwise, no bonus will be awarded.

If you are already a British Airways Executive Club member, you do not need to create any separate login information — you simply use the account you already have. If you are not an existing British Airways Executive Club member, you will need to British Airways Executive Club member, you do not need to create any separate login information — you simply use the account you already have. If you are not an existing British Airways Executive Club member, you will need to create an account. It’s a quick form and free to sign up.

Basics of Using the Program

British Airways Avios eStore How it Works
British Airways makes it pretty simple: just browse, shop, and collect Avios! Image courtesy of shopping.ba.com.

Once you are logged in, you can browse retailers and special offers. Clicking on a retailer will give the offer, a brief overview of the company, and an opportunity to use the Avios Calculator to see how many Avios you will earn with a specific purchase amount.

British Airways Avios eStore Example Retailer
You can log in with an existing account or choose to sign up. Image courtesy of shopping.ba.com.

If you want to shop with a specific retailer and receive your bonus miles, you must click the red “Shop Now” button that will direct you through to the retailer’s site. Then, simply complete your purchase through the site. British Airways automatically tracks your purchase through cookies, so be sure they are enabled on your browser!

Your Avios should show “Pending” in your account within 5 working days. BA will validate your purchase with the retailer within 40 days. When approved, the account will be updated to reflect the status. All “Approved” Avios should be posted to your Executive Club account within 48 hours.

If you purchase your items without going through the eStore, there is no way to retroactively apply your bonus Avios.

Special Shopping Offers

British Airways Avios eStore Example Retailers 2
Examples of special bonus offers. Image courtesy of shopping.ba.com.

Occasionally, it’s possible to earn even more bonus points by way of special shopping offers. Generally, these offers will involve a retailer issuing an increased number of Avios per dollar. These special offers tend to run for a limited time only, with the deadline listed when you click the retailer.

For example, at the time of this writing Macy’s was highlighting a special offer to earn 7 Avios per $1 (rather than their normal offer of 3 Avios per $1).

British Airways Avios eStore Vouchers
The “Voucher” tab shows current sales and offers from eStore retailers. Image courtesy of shopping.ba.com.

Additionally, the Avios eStore has a “Vouchers” section that presents current sales and deals for applicable retailers. Clicking the specific retailer will show you a current coupon code or tell you that sale does not need a code.

Example Retailers

You may have noticed a few of the participating retailers in the photos above.

Participating retailers and potential mileage bonuses in the British Airways Avios eStore change regularly. At the time of writing, these were some of the great earning rates being offered:

  • T-Mobile: 7,500 Avios for activation of a wireless service
  • Magazines.com: 20 Avios per $1
  • Proactiv: 17 Avios per $1
  • Go Daddy: 15 Avios per $1
  • Lonely Planet: 15 Avios per $1
  • Selfridges USA: 12 Avios per $1
  • …and SO many more!
British Airways Avios eStore All Retailers
So many retailers to choose from! Image courtesy of shopping.ba.com.

Using Credit Cards to Earn Extra Points

Using the Avios eStore can earn you extra bonus miles just by itself, but you can earn even more by paying with a credit card that earns points or miles!

If your main goal is to earn British Airways miles, you have several credit card options.

British Airways Avios can be earned directly with the Chase British Airways Visa Signature® Card.

BA Avios can also be transferred from Chase Ultimate Rewards, American Express Membership Rewards (both at a rate of 1:1) or from Marriott at a transfer rate of 3:1.

Recommended Chase Cards (Personal)

Business Owner? See our article on Chase business cards that earn Ultimate Rewards.

Recommended Amex Cards (Personal)

Business Owner? See our article on Amex business cards that earn Membership Rewards.

Recommended Marriott-SPG Cards

If a retailer falls into one of a card’s bonus categories, you can earn even more points that can be transferred to British Airways.

With so many options, you’ll also have plenty of Avios to redeem for your next adventure!

Final Thoughts

Using the British Airways Avios eStore is a great way to earn a little extra on purchases you’re already making.

Need a gift for a friend? Earn some extra Avios for your thoughtful present!

Need to order medications for your pooch? Get yourself some extra Avios for being such a responsible pet parent.

Want to impress the in-laws with a new outfit?  Get bonus miles for your effort!

It takes just a few extra seconds to log in; with all the popular retailers, your Avios will add up quickly!

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3 comments

  1. Maureen Mutch · June 25, 2018 · Reply

    Collected AVIOS points for many years and used estore frequently however now transferred to British Airways and just made my first purchase with BA ESTORE and unable to find a record of my purchase can you explain where they are located on the site. Cheers.

    • Hi Maureen, in order to find the record of your purchase you will have to log into your BA executive club account.

      From the landing page, you can click the drop-down “Manage My Account” on the left-hand side. From there, chose “My Statement”.

      Your Avios should show “Pending” in your account within 5 working days. BA will validate your purchase with the retailer within 40 days. When approved, the account will be updated to reflect the status. All “Approved” Avios should be posted to your Executive Club account within 48 hours.

      Hope this helps! 🙂

  2. I have been shopping through airline portals for several years but this summer I shopped through BA’s for the first time. I shopped at 3 different stores and have yet to receive a single point. First some didn’t even show as pending after 5 days, so I sent receipts. Then they all showed as pending. 40 days came and went. Nothing showed as approved. I contacted them through email and now the one I listed first shows as approved but not the other two. 48 hours have passed, points still not in my account. I have only had this much trouble getting my points one other time from all the programs I shop through. I don’t know if it is worth so much time monitoring it, contacting them, etc, to get the points. Through other airlines I usually get the points within 5-10 days, with no hassle, even on large purchases.

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