Cardless, a San Francisco-based credit card startup, has just inked a partnership through which it will offer its very first travel rewards credit card in conjunction with South America’s LATAM.
Let’s take a look at what we know about this exciting new partnership.
What Is Cardless?
Cardless was founded in 2019 by Stanford University graduates Michael Spelfogel (a fellow points-and-miles fanatic) and Scott Kazmeierowicz. The issuer got its start by providing sports superfans with a co-branded credit card experience with products like the Boston Celtics credit card and Manchester United credit card.
To date, the company has raised tens of millions of dollars from high-profile investors including Activant Capital, Greycroft, Accomplice, Pear VC, the ownership of the Boston Celtics and Phoenix Suns, and more.
Cardless aims to make consumer credit more accessible, useful, and engaging by partnering with brands to help them launch financial products. Thus far, the Cardless team has launched 5 co-branded cards with major sports teams including the NBA’s Boston Celtics, Cleveland Cavaliers, and New Orleans Pelicans; the Premier League’s Manchester United; and the MLB’s Miami Marlins.
Now, Cardless is taking its talents to the sky through a partnership with LATAM to launch its first travel rewards credit card.
Cardless and LATAM Partnership
So far, we know a new card is coming, but we’ll have to wait until later this year to learn about the specific benefits of the card as well as when it’ll be open for applications.
As we mentioned, we don’t yet know what LATAM-specific benefits the card will offer, but customers can expect that the card will boast many of Cardless’ signature features, such as a seamless application process, a virtual card delivered to your mobile wallet within seconds of approval, and a physical card without a printed card number to protect the cardholder from fraud.
Bottom Line: We don’t have many details yet, but we’re eagerly anticipating more information on Cardless’ forthcoming travel rewards product. We’ll be sure to update you as soon as we learn more!
Naturally, we need to reserve final judgment until we learn all the details of this upcoming card, but this partnership is likely to be a big win for both Cardless and LATAM. The airline gets to relaunch its U.S. credit card offering with an innovative startup, and Cardless to enter the popular — and very lucrative — world of travel rewards credit cards.
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