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New Best Western Boutique Hotel Now Open in Denver

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Victoria M. Walker
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The Mile-High City just welcomed a brand new upscale hotel by Best Western — and it’s in the heart of Denver.

Let’s take a look at the news!

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Vīb Best Western Hotel Opens in Denver

The Vīb Hotel by Best Western Denver RiNo is now open for guests. Vīb is one of Best Western’s mid-tier brands, focusing on collaborative spaces and socializing.

The hotel features a rooftop restaurant with views of the Rocky Mountains, a coffee shop, and a lobby bar. Guests can choose between standard rooms, studios, or suites, some of which feature balconies.

Located centrally in Denver’s River North Art District — known as RiNo — the hotel is just a 20-minute drive (or 40 minutes by commuter rail) to Denver International Airport (DEN). It is also a 10-minute drive to Empower Field at Mile High, home of the Denver Broncos.

“Today’s modern traveler is demanding uncompromised style and service, and our newest hotel in Denver meets those expectations,” vice president of brand management Michael Morton said in a statement.

“Our newest hotel is in the heart of the city’s thriving RiNo district and will provide today’s business and leisure traveler with upscale vibrance and modern amenities,” the statement continued.

king bed Best Western Vib hotel in Denver
A king bedroom at Vīb Hotel by Best Western Denver RiNo. Image Credit: Best Western

Currently, there are 5 Vīb properties, with locations in Antalya, Turkey; Bangkok, Thailand; Springfield, Missouri; Tempe, Arizona; and now Denver. Other destinations in Vīb’s pipeline include Cape Town, South Africa and the Greek island of Crete.

The hotel will participate in the Best Western Rewards program, which means guests can earn and redeem points for their stay. Free nights can range from 5,000 to 70,000 points per night, and rates at this new property start at 20,000 points per night.

If you’re low on points, Best Western has 2 credit cards issued by First Bank & Trust: the Best Western Rewards® Premium Visa Signature® Card and the Best Western Rewards® Visa Signature® Card. Each offers a welcome bonus.

Bottom Line: Like many hotel chains, Best Western doesn’t publish an award chart and uses a dynamic award pricing system. Learn how to earn and redeem Best Western Rewards points in our detailed guides!

Final Thoughts

While Vīb doesn’t have a large footprint among Best Western hotels, opening a new hotel in Denver makes a ton of sense. The brand emphasizes being connected, and the Vīb in Denver is in one of the city’s hippest neighborhoods. If you have a trip coming up in the Mile High City, you may want to consider this new hotel!

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About Victoria M. Walker

Victoria holds a B.A. in Broadcast Journalism from the Howard University School of Communications and is an award-winning journalist, travel reporter, and the founder of the “Carrying On with Victoria M. Walker” newsletter.

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