[Expired] Today Only: Get 15% Cash-Back at lululemon and Other Retailers With Rakuten ‘Big Stack’ Promotion

Updated: October 7, 2025, 6:52am CDT

Edited by:

Jump to Section

Table of Contents

Rakuten 15% Cash-Back Deal
Cash-Back vs. Amex Membership Rewards Points
Final Thoughts

We may be compensated when you click on product links, such as credit cards, from one or more of our advertising partners. Terms apply to the offers below. See our Advertising Policy for more about our partners, how we make money, and our rating methodology. Opinions and recommendations are ours alone.

Update:

The offer mentioned below has expired and is no longer available.

For a limited time, Rakuten is offering up to 15% cash-back at lululemon and other retailers as part of the Rakuten Big Stack promotion. This is a great opportunity to use your new quarterly credit if you have the Platinum Card^® from American Express — getting statement credits from your card and bonus earnings at the same time (enrollment is required for this lululemon cardholder credit).

But wait, there’s more. Rakuten offers the option to earn rewards through American Express Membership Rewards points, which can often represent a much better value than cash-back.

Let’s dig into the details, as this deal never lasts long.

Rakuten 15% Cash-Back Deal

Rakuten is currently offering 15% cash-back (or 15 Amex points per $1 spent) on purchases made in-store or online for the Rakuten Big Stack promotion.

The 15% offer won’t last long, so you’ll want to move quickly if you want to get back some extra cash or points.

Once you log into your Rakuten account, you can find the Big Stack promotion here.

More than 100 stores are offering 15% cash back, or 15x points, including:

lululemon (was 2x)
LEGO (was 2x)
Office Depot and OfficeMax (was 2.5x)
Sixt Rent A Car (was 4x)
Dyson (was 2x)
Ray-Ban (was 2x)

There are also 250+ stores offering 10% cash back, or 10x points, including:

Etihad (was 2x)
Expedia (was 3x)
IHG Hotels & Resorts (was 3x)
Hotels.com (was 1x)
Priceline (was 4x)
Viator (was 2x)

Cash-Back vs. Amex Membership Rewards Points

As mentioned above, Rakuten users can choose between earning cash-back or Amex Membership Rewards points on purchases.

Amex Business Gold Upgraded Points LLC 1 large — Image Credit: Upgraded Points LLC

Which is the right choice for you? That’s a personal decision, of course, but many of us in the points-and-miles community love the opportunity to earn extra Amex points at a relatively low “cost.”

With the current promotion offering 10% to 15% cash-back, you’ll effectively save 15% on purchases. Depending on the value obtained from your Amex points, you might move into positive value, if you feel that earning American Express Membership Rewards points is the better route.

We value Amex points at 2.2 cents each, so earning Amex Membership Rewards points (rather than cash-back) can potentially yield a 33% return when redeemed for high-value travel purchases with this Rakuten deal.

Hot Tip:

Refer a friend to Rakuten and you’ll both earn $50 or 5,000 points! Or, if you’re a new member, join with one of our referral links to get $50 or 5,000 bonus points as a new member.

Final Thoughts

If you were thinking about doing some shopping, now could be a great time. That’s especially true with this new Rakuten offer, as you could get up to 15% cash-back or earn a hefty chunk of American Express Membership Rewards points, which are some of our favorite points to earn.

If you have an Amex Platinum card, you can use your up-to-$75 quarterly lululemon credit to grab some workout gear for little to no cost and earn 15x points on your purchase. Just remember to enroll in this benefit in advance.

Remember that these deals never stick around long. If you’re interested, be sure to act quickly. This deal ends today, October 6, 2025.