Hyatt Launches the Wellness Collective — Properties With Exclusive Group Experiences

If it feels like the “wellness” trend is everywhere you look, well, you’re not far off. The movement is particularly prevalent at hotels, where individual properties and large brands are increasing their focus on general health-related tourism.

Hyatt is the latest company to dive into wellness, this time with a focus on business travel. Here are the details about the hotel chain’s group experience initiative — and how you can earn World of Hyatt points in the process.

What Is the Wellness Collective?

On October 17, 2023, Hyatt announced the launch of the “Wellness Collective.” The Collective comprises existing properties across Hyatt’s portfolio that provide well-being offerings to all guests, with an emphasis on meeting attendees. Indeed, this is targeted to business travelers, particularly companies and larger groups that are hosting events at a given Hyatt property.

At launch, the Collective includes more than 30 hotels globally with plans to expand further in 2024. “We know that travelers are actively looking for well-being offerings to take advantage of while on the road,” said TJ Abrams, Vice President, of Global Wellbeing, Hyatt. “Today’s launch of the Wellbeing Collective reaffirms our commitment to serving the needs of all our guests and customers, including our growing business traveler segment.”

You can think of this as an outbound sales tactic to compel more businesses to put on events at Hyatt hotels worldwide. With wellness activities fully curated and organized, there’s less work for event planners and bookers.

Sample offerings include an outrigger canoe experience at Andaz Maui at Wailea Resort, a lasso and cowboy experience at Hyatt Regency Lost Pines Resort and Spa, and a forging a fire experience at Miraval Berkshires Resort and Spa.

Do I Earn Hyatt Points?

Yes, as the meeting or event planner, you’ll earn 1 bonus point per $1 spent (up to 50,000 bonus points) for hosting a qualifying meeting or event at Hyatt. This is in addition to the usual earnings received while staying at a Hyatt property.

Final Thoughts

Meeting attendees want their health to be considered while away from home. With the Wellness Collective, Hyatt is now offering a solution for event planners at select properties worldwide. Even better, those planners will receive World of Hyatt points for hosting an eligible event or meeting.