How to Use the Hilton Honors Shop-to-Earn Mall to Maximize Points [2017]

Hilton Honors Shop-to-Earn Shopping Portal

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Want to earn even more Hilton Honors points simply by online shopping? Just a few extra clicks and you’re on your way. Yep—it’s that easy!

This article will outline everything you need to know to use the Hilton Honors Shop-to-Earn Mall to earn extra points on purchases you’re already making!

How to Log in

To earn Hilton Honors points for online shopping purchases, customers must first log in to the Hilton Honors Shop-to-Earn Mall.

If you’re already a Hilton Honors member, you don’t need to create a new or separate login; use the account you already have when logging in.

If you are not an existing Hilton Honors member, you will need to join Hilton Honors by creating a new account. Simply fill in a quick form and you’re done! Plus, it’s free to sign up.

Depending on your status, click the “Join Hilton Honors” or “Log in” button; you will either see a pop-up or be directed to a new page to continue.

Hilton Honors Shop-to-Earn Mall
Image courtesy of

Basics of Using the Program

Once you’ve successfully logged in to the portal, you can browse merchants and special offers. While the portal itself doesn’t look as modern as some of the others, it works similarly.

As you can see in the first photo above, there is a small toolbar at the top to help navigate by merchants and bonus points. You can browse merchants from A-Z or search for a specific one by name.

On the left-hand side of the homepage, there are offer filters and category filters like apparel, food and drink, health and wellness, etc.

Clicking on a specific retailer will take you to a new page that shows the current offer for points per dollar and whether any special offers are activate. Additionally, you can read a brief a description of the company, merchant location, currency, and purchase conditions.

Hilton Honors Shop-to-Earn Mall
Specific merchant details. Image courtesy of

In order to receive bonus points for shopping online, you must click the gold “Shop Now” button. You will then be redirected to the merchant’s site where you can shop as usual.

Your purchases are automatically tracked by Hilton via cookies, so make sure they’re enabled on your browser or you won’t earn your points!

Once a qualifying purchase is made, Hilton Honors states it could take up to 90 days for points to appear in your account depending on the specific merchant’s policy. Also, if you’ve made travel-related purchases (including hotels and rental cars), the points will only appear after the travel segment has been completed. Even then, customers can expect the points to reflect in their accounts up to 90 days post travel.

Shoppers should also be aware that there is no way to retroactively apply bonus points at this time. That means you must go through the shopping portal first to receive your points!

Special Offers

Hilton Honors doesn’t seem to offer special promotions like a number of other portals.

They do, however, make it easy to see which merchants are offering bonus points per dollar at any given time. Simply click the “Bonus Points” tab in the top toolbar, and you’ll see all merchants offering a bonus above their usual earnings ratio.

For example, at the time of this writing, Bed Bath & Beyond was offering 6 points per $1 instead of their usual 3 points per $1. You can also see that they clearly state when the bonus expires.

Hilton Honors Shop-to-Earn Mall
As you can see, bonus offers are clearly marked. Image courtesy of

Example Retailers

While the Holton Honors Shop-to-Earn Mall doesn’t have the breadth of some popular airline portals in terms of available retailers, there are still literally hundreds of merchants to choose from.

At the time of writing, these were some of the better earning rates being offered:

  • TurboTax: 11 points per $1
  • The Vitamin Shoppe: 9 points per $1
  • Kiehl’s: 6 points per $1
  • StubHub: 5 points per $1
  • FedEx Office: 4 points per $1
  • … and many more

Using Credit Cards to Earn Extra Points

There are plenty of credit card options that can help you earn Hilton Honors points. However, while you can transfer Membership Rewards and Citi ThankYou Points, you will generally get much better value from them by transferring to airline partners instead of Hilton.

American Express Hilton Honors Cards

Hilton Honors™ Surpass® Card from American Express

Need Inspiration?
> 11 Ways You Can Use Hilton Points
  • Earn 75,000 Hilton Honors™ Bonus Points
  • 12X on qualifying purchases with hotels from the Hilton portfolio.
  • Annual Fee: $75
  • Full Review
Hilton Honors™ Card from American Express
  • Earn 50,000 Hilton Honors™ Bonus Points
  • 7X points on qualifying purchases with hotels from the Hilton portfolio
  • Annual Fee: $0
  • Full Review

Hot Tip: Check out our comparison of the benefits and perks of each Hilton Honors credit card for more details.

American Express Membership Rewards Cards

Recommended Amex Cards (Personal)

The Platinum Card® from American Express

Love Special Perks & Travel Benefits?

> This Card Gets You Access To 18 of Them!
  • Earn 60,000 Membership Rewards® points
  • 5X Membership Rewards® points on flights booked directly with airlines or with American Express Travel.
  • Up to $200 Uber Savings Annually.
  • $200 Airline Fee Credit. Terms Apply.
  • Annual Fee: $550
Premier Rewards Gold Card from American Express
  • Earn 25,000 points.
  • 3x points for flights booked directly with airlines.
  • 2X points at US restaurants, US gas stations, and at US supermarkets. Terms Apply.
  • Annual Fee: $0 for the first year, then $195
The Amex EveryDay® Credit Card from American Express
  • Earn 10,000 Membership Rewards® points. Terms Apply.
  • Annual Fee: $0

Recommended Amex Cards (Business)

The Business Platinum Card® from American Express OPEN

Love Special Perks & Exclusive Benefits?
> Here's 41 Benefits You Get With This Card!
  • Earn up to 75,000 Membership Rewards® points.
  • Get 5X Membership Rewards® points on flights and prepaid hotels on
  • $200 Airline Fee Credit. Terms Apply.
  • Annual Fee: $450
  • Full Review
The Business Gold Rewards Card from American Express OPEN

More Info?
> Small Biz Owners Love These 11 Card Benefits
  • Earn 50,000 Membership Rewards® points
  • Get 3x points - Choose 1 out of 5 categories. Terms Apply.
  • $0 introductory annual fee for the first year, then $175
  • Full Review
The Blue Business℠ Plus Credit Card from American Express
  • Earn 2X points on everyday business purchases such as office supplies or client dinners. Terms Apply.
  • Annual Fee: $0
  • Full Review

Citi ThankYou Points Cards

Citi Prestige® Card
  • $250 Air Travel Credit each year
  • Annual Fee: $450
  • Full Review
Citi ThankYou® Preferred Card
  • 2 ThankYou® Points per dollar spent on dining at restaurants and entertainment
  • Annual Fee: $0
  • Full Review
Citi ThankYou® Premier Card
  • 3 ThankYou® Points per $1 spent on Travel, including Gas
  • Annual Fee: $95 (Fee waived for the first 12 months)
  • Full Review

Final Thoughts

Hilton Honors Shop-to-Earn Mall
Image courtesy of

If you’re a Hilton Honors points collector, you should certainly be using the Shop-to-Earn Mall!

Need new business cards? Cash in on the Vistaprint offer and feel your points multiply with each card you hand out.

Want to send a bit of cheer to a loved one?  Buy flowers through the portal and earn some cheer for yourself.

In reality, it only takes a few extra clicks…and if you’re using an optimized credit card, you’ll rack up those points in no time!

Chase Sapphire Preferred® Card

9 best ways to use 60,000 Chase Ultimate Rewards points (E.g. Fly 2 People To Hawaii, Round-Trip!

And – discover 10 of the most valuable benefits you’ll get access to as a cardholder

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