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JetBlue’s latest promotion allows you to purchase TrueBlue points and receive up to a 70% bonus. However, it’s not as good of a deal as it appears at first glance.
Let’s take a look at the details of the promotion as well as some reasons why you’ll probably want to skip it.
JetBlue is offering the opportunity to buy TrueBlue points with up to a 70% bonus through November 29, 2023, at 11:59 p.m. ET:
You can purchase a maximum of 70,000 TrueBlue points per transaction, and members may not purchase more than a total of 120,000 points in a calendar year.
A 70% bonus sounds pretty great, so why isn’t this a good deal? That’s because JetBlue TrueBlue is a fixed-value rewards program, meaning the number of points you’ll need for a redemption is directly tied to the cash cost of the ticket.
Usually, you’ll receive somewhere around 1.3 cents to 1.5 cents per point in value on your JetBlue redemptions, so it makes little sense to purchase points for more than what you’ll be able to redeem them for while at the same time forfeiting the points you would earn by booking a cash ticket.
Hot Tip:Here’s a look at some of the best ways to earn JetBlue points.
If you’re very close to the number of points you need to make a specific redemption, and a small point purchase would put you over the edge, then purchasing points at these rates could be worthwhile.
On the other hand, JetBlue is a 1:1 transfer partner of Chase Ultimate Rewards and Citi ThankYou Rewards, and a 1:0.8 transfer partner of Amex Membership Rewards. If you have points in any of these programs, you could easily top off your TrueBlue account without needing to buy points.
While we primarily focus on covering high-value deals here at Upgraded Points, it can be worthwhile to point out the pitfalls of some not-so-good deals to keep you from losing money that would be better spent elsewhere. Unfortunately, while the marketing from JetBlue can certainly feel alluring, this is one of those deals that you’d be much better off skipping entirely.
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Boasting a portfolio of over 20 cards, Jarrod has been an expert in the points and miles space for over 6 years. He earns and redeems over 1 million points per year and his work has been featured in outlets like The New York Times.
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