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The 138-room Mr. C Beverly Hills, an iconic property steps from Rodeo Drive, is set to rebrand as a Hilton property on August 4, 2023.
Here’s everything that you need to know about the imminent change.
Mr. C Beverly Hills, a luxury hotel that first opened in 1965, will undergo rebranding and conversion to operate as Cameo Beverly Hills, owner Braemar Hotels & Resorts Inc. announced.
Cameo Beverly Hills will be part of the Hilton portfolio and will be bookable through Hilton’s website and app on August 4, 2023.
The charming old-world hotel is set to undergo a $25 million renovation to elevate the guest experience with added amenities and enhanced design elements, specifically targeting guestrooms, guest bathrooms, the restaurant, lobby, pool, fitness area, and meeting spaces.
Expected to be completed by 2025, the hotel will then join LXR Hotels & Resorts, one of Hilton’s premium brands.
“The transformation of this iconic hotel fills a desirable niche in the Beverly Hills lodging market,” said Richard J. Stockton, Braemar’s President and Chief Executive Officer. “We look forward to realizing enhanced financial performance from this property as a result of our significant investment and new partnership with Hilton.”
Currently, there are only about a dozen LXR properties around the world, with 1 in Los Angeles already.
A few miles away from Beverly Hills, the Oceana Santa Monica, LXR Hotels & Resorts, has a beachside location with amenities like yoga classes and bicycle rentals, plus a restaurant serving up Californian cuisine. It’s priced from 95,000 Hilton Honors points per night and cash rates go for up to $1,000 per night.
This property is set to become a Hilton property in just a couple of days, and it will participate in the Hilton Honors program, which means you’ll be able to earn and redeem Hilton Honors points at the hotel. However, as of the time of writing, reservations aren’t available.
Even if your balance of Hilton points is lacking, rest assured knowing that it’s easy to earn Hilton Honors points if you’re interested in staying here in the future. Hilton offers several co-branded credit cards, all of which have generous welcome bonuses. Additionally, members can transfer points from American Express, ride with Lyft, or dine out.
Hot Tip:Looking for a hotel to book in Los Angeles on points? Here’s our guide to some of the best LA properties to book using points and miles.
Hilton’s portfolio will be growing with the addition of Mr. C Beverly Hills (soon to be Cameo Beverly Hills). Once the $25 million renovation is completed, expect the hotel to rebrand once again to an even higher-end LXR property. Travelers who stay at Hilton properties now have one more option in the City of Angels.
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Chris is a freelance writer and editor with a focus on timely travel trends, points and miles, hot new hotels, and all things that go (he’s a proud aviation geek and transit nerd). Formerly full time at The Points Guy, his work can now be found at AFAR, Travel + Leisure, Condé Nast Traveler, Washington Post, and Lonely Planet, among others
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1 comments
Randy
August 03, 2023
Used to stay at this property, when on the Westside in the late 1970’s and again in the ‘90’s, when I believe it was then under a Hilton umbrella, not to be confused with the Beverly Hills Hilton on Santa Monica and Little Santa Monica. Decided to move my Stays to what became eventually a Starwood on Century Blvd., but opened in the early ‘90’s as Marriott Cc, becoming Hyatt CC before Starwood in the millennia, when Starwood sold the Century Plaza to Fairmont., just a 1/2 block off of Pico as well. The Beverwill Property always maintained an intimate cache.
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